Unizen Receives a $200 Million Investment from GEM

The cryptocurrency exchange Unizen secured $200 million in an investment made by the private equity group Global Emerging Markets (GEM). Unizen will use the funds to further develop its business and crypto ecosystem.

Part of the funding will be released upfront. The rest will be provided later, as Unizen achieves the agreed milestones. There’s no information on the criteria Unizen had to achieve to receive the funding.

Unizen is looking to expand the team, develop its marketing and innovation sectors, and speed up the implementation of the planned trade aggregation ecosystem. It might also release an investor token update in early July.

Unizen is branded as a “CeDeFi” exchange. It mixes features of both centralized exchanges (CEXs) and decentralized exchanges (DEXs). The CeDeFi exchange finds and aggregates the most cost-efficient trades on both CEXs (such as Binance) and DEXs (for example, Uniswap). It aims to attract retail, as well as institutional traders. Unizen runs on the BNB Chain, which was formerly known as the Binance Smart Chain.

GEM is an alternative investment group, worth about $3.4 billion. Its focus is on emerging markets. The investment group selected Unizen in order to “have a hand in technology that will shape the future of finance”. This May, GEM already invested $400 million in Litosphere, KaJ Labs’ platform for cross-chain dApps powered by AI.